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Note: This is cross-posted with permission from Edwardian Promenade.

Madam C.J. Walker
"I had to make my own living and my own opportunity! But I made it! Don't sit down and wait for the opportunities to come. Get up and make them!"

Contrary to public opinion, Madam C.J. Walker did not invent the hot comb or relaxers, and neither was she the only African-American beautician during the Gilded Age. What the former Sarah Breedlove was, however, was incredibly intelligent–a savvy entrepreneur, pioneering businesswoman, and shrewd marketer, she turned African-American beauty culture into a multimillion dollar empire never before seen. In the post-Reconstruction period, black women were alternately neglected by the vastly increasing companies catering to women’s haircare, cosmetics, and beauty, or sold toxic concoctions by greedy companies which promised “lighter skin” and “straight hair”, but ended up creating more problems for black women desperate to conform to the very narrow standards of beauty of the late 19th century.

Read more on BeyondVictoriana.com

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